MEDIA HUB
Maximize Your Amazon Media Effectiveness At Scale
Built for ambitous marketing teams for 1P and 3P, this hub turns complex campaign data into clear insights for optimal budget allocation. Track performance across Sponsored Ads, DSP, and AMC all in one place.
TRUSTED BY BRANDS GLOBALLY
TOP FEATURES
Make your media investments work harder, smarter, and faster
Full-Funnel Insights
Reveal what drives sales from first impression to final conversion.
Granular Insights
Identify trends and root causes across countries, categories, and campaigns with ease.
IMPROVE EFFECTIVENESS
Uncover levers to better target customers across Amazon touchpoints.
Customer Lifetime Value Insights
Measure and grow CLTV including both paid and organic conversions.
MODULES
THREE Modules for Your
AMAZON MEDIA SUCCESS
MODULE 1: SPONSORED ADS REPORTING
Detect trends and drive incremental sales
It delivers a full-funnel view of your campaign performance — from media investment to sales impact. Track KPIs across accounts, campaigns, and ASINs. Instantly identify optimization potential and align every campaign with your goals.
With CATAPULT, I achieved a 20% increase in marketing effectiveness by breaking down data silos and unifying media and sales performance—on and off Amazon.
— Christian Leihner, Independent Advisor for Brands in Commerce + Media
YOUR GOALS ALWAYS IN SIGHT
Track performance against your goals across ROAS, Budget, NTB Share.
Highly
Customizable
Choose your key metrics and analyze them across countries, brands, keywords down to ASIN level.
Improve
Efficency
Identify optimization levers for targeting and placement bid optimization.
Incrementality Optimization
Improve incrementality of your media investments by measuring organic visibility on keyword level.
MODULE 2: DSP REPORT
Unlock transparency across your display funnel
The DSP report provides a complete view into your Amazon Display campaigns. Track performance across countries, formats, and audiences. Evaluate funnel efficiency, allocate spend with precision, and hold every campaign accountable to results.
We love CATAPULT! Its intuitive interface lets us focus on strategy instead of manual reporting. With instant insights for our team and leadership, it helps us maximize returns on our doubled Amazon investment.
— Farrah Linden, Media Director, WELLA
Audience + Funnel Analysis
See how audiences perform across each funnel stage.
Spend vs. Results Monitoring
Track if media spend aligns with performance goals.
Creative + Video Effectiveness
Compare asset performance across display and video formats.
Performance Over Time
Analyze monthly trends across campaigns, markets, and formats.
MODULE 3: AMAZON MARKETING CLOUD
Connect every touchpoint to business impact
CATAPULT’s AMC module reveals how users move across your media funnel. Get visibility into timing, frequency, and audience behavior, so you can optimize your strategy with precision. We're Amazon Ads AMC service & software provider!
AMC combined with CATAPULT’s reports helps us advise clients based on real customer value—not just conversions. It’s a game changer for how we allocate media and drive growth.
— Lukas Helmers, Principal Performance Marketing Manager, FRONT ROW
Customer
Insights
Gain insights into all organic and paid customer touchpoints and conversions.
Increamentality Measurement
Measure the incremental traffic and customers your marketing activities have.
Optimal Frequency Insights
Pinpoint the right ad repetition rate to drive performance without oversaturating your audience.
Full-Funnel Attribution
Go beyond last-touch: measure the impact of every touchpoint across the customer journey.
Improve your media efficency
Ready to get started? We’re here for you. Reach out to our experts for an initial conversation today!
Your Success Is Our Priority
ONBOARDING
We’ll create a tailored onboarding plan to help you hit your most important goals, faster.
PERSONAL SUPPORT
Reach out anytime! Our team is ready to help you solve issues and uncover new opportunities.
TRAININGS
We offer expert-led trainings for different cases, so your team stays sharp and ready.
OUR TEAM
Built by Experts.
Proven in the Field.
Our solution was developed by the Tech Unit of FRONT ROW, a leading ecommerce agency group, to give their consultants and clients a better way to make data-driven decisions.
Built to support brands, CATAPULT enables them to act faster and smarter with reports that are tailored to team needs and highlight the most impactful actions.
Our experts combine hands-on consulting from FRONT ROW with data-driven technology—working together to deliver meaningful impact.
WHat our userS say about US
"With CATAPULT'S dashboards, we reduced our out-of-stock by 20% on Amazon!"
René Groll
Head of E-Commerce / CDO
"We can’t imagine working without CATAPULT. We integrated it deeply into our processes, and it radically changed how we run our Amazon business!"
MARC BAUER
Head of Digital Business/ Marketing
"We love CATAPULT! Its intuitive interface lets us focus on strategy instead of manual reporting. With instant insights for our team and leadership, it helps us maximize returns on our doubled Amazon investment."
FARRAH LINDEN
Media DIrec
"CATAPULT offers us incredibly detailed data analysis, even for cross-country comparisons. This allows us to exchange information much better across departments and countries. It has significantly streamlined our daily work and made it more efficient - we're absolutely convinced by the solution."
ELENA GOMES-BUCO
International Amazon Lead
"The [CATAPULT] Bl reports help us quickly identify the root causes behind developments in our business and make better decisions as a result."
"CATAPULT gives us the flexibility to analyze data in depth and tailor our insights. With customizable time periods and graphs, we can quickly and independently access the relevant information we need. This adaptability, combined with the modular design, convinced us."
Jörg Adelmann
Head of E-Commerce
FAQs
Find answers to your most pressing questions.
What is CATAPULT’s Media Hub?
The Media Hub provides a single interface to monitor, analyze, and improve your Amazon media performance. It covers three modules: Sponsored Ads, DSP, and Amazon Marketing Cloud — giving you full transparency across the funnel.
What insights can I expect from AMC?
You’ll get a full view of the customer journey — from impressions to conversion — with insights into dayparting, frequency, and touchpoint value.
How does it work?
The Media Hub syncs with your advertising setup and campaign data to give you actionable insights — without the need to manually pull reports.
What support is available?
We offer comprehensive, tailored onboarding support to help you achieve your most important goals, faster. Our experts are also available via email and website chat.
How does it help with targeting?
The Hub highlights top-performing keywords and audiences. It also reveals search term gaps and targeting overlaps to reduce budget waste.
What makes it different from other media reporting tools?
Our Media Hub was developed for real brands managing real budgets — not just generic data tools. It focuses on usability, relevance, and media impact. And it’s tightly integrated with FRONT ROW’s strategic expertise.
What security and integration features are included?
Our modules are enterprise-ready with Microsoft SSO/2FA, Azure and Power BI integration, and no-password lock-in. You log in with your existing Microsoft credentials, ensuring single-sign-on security without storing passwords. All data can be exported at any time for full ownership and compliance.